LinkedIn SEO. LinkedIn has been somewhat of a nebulous, mysterious box for me for some time. I kept hearing that it was a good place to connect with like-minded, business-oriented people. But once I logged in, I wasn’t sure how to effectively use LinkedIn.
Most people just treat it like a place to post your resume and let it go at that.
In truth, LinkedIn is a gold mine database of business professionals, many of whom are the decision makers in their companies.
Nearly 50% of LinkedIn members are decision makers.
I tinkered around with it trying to use LinkedIn messaging with only small success. I did manage to get a few leads from it but not enough to make it worth the time spent.
There was something I didn’t know.
I didn’t know how to find and connect with my ideal clients.
I didn’t know how to get found by my ideal clients who are looking for a problem I can solve with my service.
Well, here’s the big secret that many people don’t know.
LinkedIn has its own built-in search engine. Using key words, you can attract people to your profile.
So, how do you use LinkedIn SEO?
If you strategically place key words throughout your profile, the LinkedIn algorithm will rank you at the top of the searches.
And profile views of LinkedIn are used similarly to Google and Facebook to determine your ranking.
Where do you place your key words?
Watch the video to see what you can do.