Become an Email Marketing Rockstar- 14 Proven Subject Lines
One of my first jobs was doing “paste-up” at a newspaper. This was before there were computers and we had to print copy, put it through a machine that put sticky wax on it and then hand paste it onto the page to be printed.
I was putting together an ad for the local theater and as I was taking apart the old one and making the new one, there was a line that said, “Not for children”. Well I was putting together an ad for a Disney movie. I thought it would be funny for the proofreaders if I stuck the “Not for children” across the middle of the ad. Well, it was missed by the proofreaders and was published. Of course there was a retraction posted and I got chewed out. But oddly enough, it resulted in more attendance at the theater showing. Apparently it got some attention.
The Emails you send to your list are important. They are the things that result in sales success. But people who subscribe are whimsical things. They may subscribe just to get a freebee or out of curiosity. But most originally have an interest in what you offer. It’s your job to keep them engaged and interested.
But it’s hard to do that if your emails are remaining unread, ignored, unsubscribed or even worse, called “spam”.
The numbers are pretty industry standard. 100,000 emails with a 10% open rate with 15% of the subscribers clicking gets you 5% sales or 75 sales.
If you can double the open rate to 20%, that means you will have 300 sales.
Doubling your open rate results in a 400% increase in sales.
Getting a good open rate is critical to your success in sales.
You can become an email marketing rockstar by using these 14 proven subject lines.
Here is a list of 14 types of headlines you should be using starting with the best.
I’d like to thank Digital Marketer for this list. They are a go-to source for trusted information.
All of the points on this list have been tested and tried.
I hope that this will help you become an email marketing rockstar by using these 14 proven subject lines. But also use this information when making headlines for your blog posts.
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